Lululemon World Mental Health Day with Geoff McFetridge

For World Mental Health Day (WMHD) 2025, lululemon teamed up with Los Angeles-based artist and designer Geoff McFetridge to create the "Wellbeing Playground" in Shanghai. Geoff was able to translate the brand’s mission of inviting people to the joy of movement into large-scale sculptural and interactive art that connected the body, mind, and spirit.

The project transformed an entire city block into an immersive art installation designed to foster self-discovery and community connection through physical experiences.